The campaign is based on the insight: Sometmes you need to turn something of to turn something else on. Under the banner ‘AanUitdaging’ Nuon gives people inspiraton how to save energy by just turning of and a diferent energy on. Lights out! Romance on! These initatves are therefore much more than saving tips. They are all interactve ways to give each other energy and also save energy.
Internship Jelier en Schaaf
Nuon aan Uitdaging
Director: Johan Kramer
Production designer: Rikke Jelier – Jelier en Schaaf
Production designer assistent: Danja Dane
Production company: Halal